Our Story
We both moved to Canada not knowing what we didn't know. That gap — between what the country actually is and what people say — is why Make That Change was created.
We built it for newcomers. But somewhere along the way, Canadians who'd been here their whole lives started showing up too — asking the same questions, just from a different angle. So we kept going.
"Decoding Canada, together with the world."
5
Years
120K+
Subscribers
7K+
Weekly readers

I build things. Products, tools, media — whatever it takes to help people understand the world they're living in and make better decisions because of it.
I moved to Canada in 2008, and like many newcomers, I had to figure it out as if I was a 6 year old kid all over again learning about the world. That experience was massively transformational - and it sprung me into the business and technology world.
Over the past 16 years I've launched 20+ digital products and platforms across some of Canada's most innovative tech companies, using data science and machine learning before either was a buzzword. I led my first team at 21, climbed fast in industries where women rarely did, and eventually started mentoring others stepping on a path similar to mine.
I love to hike, climb mountains, keep up with the stock market and watch nerdy documentaries.
What began as a resource for newcomers trying to navigate Canadian careers, grew into something bigger — a platform dedicated to helping people actually understand Canada. Its economy, its identity, its place in the world. The stuff that matters and rarely gets explained well.
We chose the name "Make That Change" as an inspirational call to action for everyone who's brave enough to dare. This is also a line from one of Anna's favourite songs, "Man in the Mirror" by Michael Jackson. 💛
The Change — Free NewsletterOne Canada story that matters — what's happening, why it affects us, and what to do about it.
What's inside each issue
The headline that matters
One Canada story worth our attention — picked because it actually affects how we live or work here.
What it means for Canadians
The context behind the headline — what actually changes, and for whom.
One thing to do
A concrete action, tool, or resource — so every issue leaves you a little further ahead.
Also from us
Free to startThe best free job search tools - a career OS built for Canada. The Boost is built for how Canadian hiring actually works — the hidden rules, the right signals, the real benchmarks.
Long-form videos that decode Canada — its economy, cities, identity, and place in the world. No filler, no fluff. Just the stuff worth your time.
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